ISOWA tour with a new type of machine

23 customers from 8 companies visited ISOWA to see the new type of machine from the beginning to the middle of September.

To welcome customers day after day, many ISOWA-bito and TASUKE-bito (staff from partner companies) changed their schedules each time and cooperated in preparing for the machine demonstrations.

 

Thanks to that, we also were able to show the various machines currently being assembled. Above all, we think the customers were able to feel the atmosphere of ISOWA's manufacturing site, which produces "i-machine."

 

One of the customers said, "As soon as I came to ISOWA, I felt the passion."

I asked, "Wasn't it "over the top," and not just "passion?" (laugh) The reason I asked was that someone in the past said he felt it was "over the top."

 

ISOWA-bito always welcomes our visitors. Some people say they feel "passion," while others say it seems "over the top."

 

This is because of the various values. 

 

Do we respond to everyone conservatively, or do we put our own values upfront and leave it to the customers to decide whether they like it?

There are various thoughts, but for me, I want to have something that describes ISOWA's uniqueness and stick to it.

 

I always think that I want to value "difference" rather than being safe and value "acceptable."

 

So, I was very happy to hear the customer say they feel "passion."

We will continue to aim to be a company that outpours enough passion to be “over the top"! 　

 

Mr. Y, who presented his ISOWA story (Jibun-gatari) with a machine behind him, is a technical engineer. He did the presentation while emitting " passion" in his own way.

Also, even if it is the same machine, it is enormous. It cannot be developed by one engineer, and multiple members work together as a team.

 

There is no specific employee in charge of Jibun-gatari (ISOWA story), but various ISOWA-bito are in charge each time.

 

Various customers came to this tour almost every day to see the same machine.

 

So, I thought that one of the members who already did the ISOWA story would be doing a presentation today, but it was Mr. I, who newly presented his ISOWA story.

"Making folks happy in the corrugated world."

 

Everyone in ISOWA thinks and works towards this same big vision, but there are 300 ways, as there are 300 members.

However, everything is connected to one corporate philosophy, vision, and strategy. 　

 

We are still halfway there, but we will aim for that as team ISOWA.

 

I was thinking about this while listening to Mr. I. presenting his ISOWA story.

 

Once again, I want to thank all the customers who came to ISOWA, as well as ISOWA-bito and TASUKE-bito.