A scene from pre-shipment inspection

A scene from pre-shipment inspection

Ahead of one of the busiest installation seasons of the year, many customers come visit us for pre-shipment inspection.

Let me tell you a story with one of these customers.

This customer is a box plant 150 miles west of ISOWA’s headquarter.
Although they haven’t used our machine before, they’ve decided to purchase our latest machine “Ibis”.

“ISOWA’s machines are getting really popular. Although we’ve never done business with ISOWA, the reputation had gotten to the point where it couldn’t be ignored”, QC manager says.

As usual, the customer asked us to test-run some of the most difficult orders they’re having trouble with to see the machine’s real capability.

Boxes like this,

I’m sure that everyone who works in the industry will easily understand how much of a pain in the neck it can be.

According to the customer, they always have a quality issue with this one even at the speed of 50-70pcs per min.

They were so surprised that with “Ibis”, they can run this order at 220pcs per min!
Not to mention that the quality is perfect!

Installation at this customer is now underway.
I hope the “Ibis” will bring more good surprises to them!


Important part of ISOWA

As in our corporate credo, employee satisfaction matters most to us.
Because we do believe employee satisfaction will lead to customer satisfaction eventually.

But, there’s another important party we do care about.

It’s our suppliers.

We hold a big meeting every year where many of our suppliers get together to get to know each other better and promote partnership.

This year, we decided to give a thank you letter and a little gift money to 8 suppliers that have made the most contribution in the last fiscal year.

On two conditions, though;

1.    Use the money to take their employees in charge of ISOWA to lunch/dinner.
2.    Send us a picture as a proof.

I know it sounds a little too much, but the reason we gave these conditions is that this is all about us showing appreciation to everyone who actually works hard for ISOWA every day, and we needed to make sure that the money would be spent for them.

After the meeting, we got some really heart-warming pictures.

It was the least we could do to show how grateful we are to them.
ISOWA wouldn’t be able to deliver good machines/service to our customers without these partners.

ISOWA may be just a company with 300 employees but, in the process, a lot more Japanese craftsmen’s passion and skills are put into our products.

I posted this blog because I wanted to let you know about a little bit of “Behind the scenes”.


New ISOWA-bito

This April, 15 newly-graduated students joined ISOWA.
*“Bito” in the title means “person” in Japanese. Employees are called “ISOWA-bito” at ISOWA.

Let me show you some pictures from the welcome ceremony.

Cherry blossoms welcomed them in full bloom, too!

After the ceremony, I got a two-hour talk session with them.

We discussed out credo ”Aim for the best corporate culture where we can work for our own happiness and for the happiness of our beloved family.”  and what we can do about it.

At first they were being a little insecure and shy ,but, thanks to everyone’s involvement, the discussion got really energetic in the end.

I hope they found their own answer to the question, “What can a freshman do to make ISOWA a company with the best corporate culture in the world”

There might not be so much that you are able to do right now, but I want you to always try to make a difference for yourself, even if it’s a tiny one. Don’t wait for someone else to do it for you.

That’s my message for them.

Good luck to each and every one of you!


Family Open House 2018

We had Family Open House 2018.

The main feature this time is a full-scale corrugated steam locomotive.

Since the theme is “locomotive”, guests need a ticket to pass the ticket gate at the entrance.

Just like real ones.

Through the gate, the locomotive shows itself.

Open House starts with a departing ceremony.

Behind the factory, we got 15 food trucks which had a very wide range of menu, from pizza to Japanese rice balls.

Nearly 600 people came in total.

The reason it looks less than that in the picture above is everyone was so preoccupied with the food that they wouldn’t join the picture.

But it’s still a great photo with not only ISOWA people but also their families!

We had a lot of other fun contents, too.

Machine demo running

Full scale military tank that actually runs.

Paper craft for the kids.

Clown show

Buckwheat noodle making

This time we also invited the alumni.
It was great seeing a lot of faces I hadn’t seen in a while.

ISOWA might not be existing now without any of them.


As you might know, our motto is “Work for happiness of your family and yourself”.

I’m working for happiness of myself, my family, employees and their families.

Employees’ families is one of the biggest reasons that I work.
Seeing them in person is always a huge motivation boost for me.

Lastly, I would like to say thank you to the project staff who made this event successful and amazing.

See you all at the next Open House!


Corrugated Steam Locomotive

Corrugated Steam Locomotive which I wrote about before finally arrived!
I would like to show you what the assembling was like.

Putting the front face on the base.
It weighs much more than you might be thinking.

Besides, it needs to be set in the exact position .

After jointing disk-shaped parts with beams over and over again..

The silhouette becomes clearer.

Then we put up the driver’s compartment.
While they are working on the main structure, others are doing delicate hand works.

What are they making?

They’re “corrugated bolts”.

We had kids help us equip those bolts and finish up the details.

In addition to bolts,


Everything is made from corrugated sheets.

It even has an ISOWA name plate.

After two days of work, it unveiled its full picture.
From another angle,

Pictures cannot express enough its overwhelming presence.

We are having more than 500 people over for a family event this weekend.

I’m sure it’s going to be a great event with the locomotive.