8/21/25

Customer Visits at ISOWA

 


Customers visit our company to see the machines before they ship. 

When customers visit, ISOWA members will share their own stories during the Discover ISOWA tour.

  

On Friday, many employees shared their stories.



Mr. O is a new employee, and although he is a liberal arts graduate, he aspires to be an engineer and has been assigned to the technical department.

During the Obon holiday, he will be going out to install the machinery he has been working on. I’m truly amazed by his rapid growth.

 



Mr. H, a veteran in assembly who built the same machine that he will also assist in its installation, shared his story backed by experience and technical skill. It was outstanding and truly inspiring.

 



Mr. Y from the Osaka Sales Department introduces ISOWA's company and philosophy to customers. He spoke confidently in front of a large group of customers.

 



 

This Spring, Mr. H transferred from assembly to service as he had hoped. Though young, he is truly dependable, and his story conveyed his determination.

 



Mr. M, a manufacturing technician, is working on creating assembly manuals and converting them into 3D models so that even less experienced assembly members can assemble machines properly.  One customer even said, “We want that at our company, too.”

 



From the machining department, Mr. I shared his renewed commitment to deliver “timing” in assembly and “speed” in service. I’m looking forward to the changes in the machining department from here on.

 

Mr. E showed everyone around the factory, explaining the layout of the processing machines with an emphasis on the flow of materials. I learned a lot from it.  Sorry, there’s no photo, Mr. E.



Mr. N from the assembly department explained the functional improvements made to the Ibis printing machine in recent years and demonstrated a non-stop order change.

He spoke about realizing that rather than focusing on “how to respond when the machine stops”, the real contribution to customers is “how to prevent it from stopping”, thus reducing downtime losses.

 

During the free discussion with customers, we heard various honest opinions, some of which made us exclaim, “Wow, we didn’t know there was such a need!”

 

Although I've been shouting about uncovering customers' unrecognized latent needs, I realized that we haven't even fully grasped their existing needs.

This became a great case study for Mr. N from the PO (Project O) sales team to think about.

Thank you.

 

The rush of visitors will continue next week. I look forward to everyone's passionate stories.

7/10/25

I aim for 40 or 50 years of service, so…

 

In July, we held a morning meeting that included a long-service award ceremony.

The photo at the beginning shows me with the six members of the 40-year service group who joined the company in the same year I did.

 

They are Mr. S, Mr. O, Mr. M, and Mr. K.   The two (Mr. K and Mr. W) are based in Tokyo and participated online via video call.  To reiterate, we all started working at ISOWA the same year.


Those celebrating 30 years of service are Mr. H and Mr. A.




And the one celebrating 20 years of service is Mr. A from the Sendai branch office.

 

Congratulations to everyone.  Above all, thank you for your years of contribution. 

 

 

In the afternoon, I attended a test for new product development at the factory. 

Many employees gathered and discussed the test in a friendly atmosphere.

When it came to deciding the conditions for the next test, differing opinions arose between Mr. M, the project initiator, and Mr. S, the group leader.

 

Mr. A (the one on the left in the photo above), who had just received the 30-year service award this morning and is responsible for coordinating the team, followed Mr. S's instructions without hesitation. 

 

The project initiator is Mr. M!” everyone teased, but Mr. A jokingly replied, “I am aiming for 40 or 50 years of service, so I will follow the instructions of my superior, Mr. S!”

 

I realized once again that this is one of ISOWA's strengths, being able to maintain this kind of relaxed atmosphere, even during such an important product development test.

Although Mr. A has only been with the company for 30 years, his witty reply was impressive enough to make me want to give him the 40-year service award (laughs).

 

The tests will continue for a while, so let's all work hard and have fun!